SF Pride Brand Assets for 2025

Sponsor Marketing Kit

All assets are due on or before May 30th unless otherwise noted below.

Sponsor Logo

• File Type: .pdf or high quality .png
• Aspect Ratio: 800px x 800px and above
• Due: June 1st

Parade Banners (8’ x 3’) These printed banners will hang on the barricades along the parade route.

• File Type: .pdf or .ai
• DPI or other requirements: 300 DPI
• Printed size: 8 feet wide x 3 feet tall
• Due: June 1st

Main Stage Digital Ads

• Main Stage Full Screen Ad (static)
  • File Type: .png
  • Aspect Ratio: 2:1
  • Prefered Size: 2304 px (w) x 1152 px (h)
  • Display size: 29’ 6“ (w) x 14’ 9” (h)
  • Due: June 1st

• Main Stage Full Screen Ad (Video)

• File Type: .mp4 or google .mov
  • Aspect Ratio: 2:1
  • Prefered Size: 2304 px (w) x 1152 px (h)
  • Display size: 29ft 6in (w) x 14ft 9in (h)
  • Due: June 1st

• Main Stage Upper Third Banner Ad (Static)

• File Type: .png
  • Aspect Ratio: 4:1
  • Size: 728px (w) x 208px (h)
  • This ad will display on the upper ⅓ portion of the main stage Portrait video displays.
  • Screen size: 11.48’ (w) x 13.1” (h)
  • Due: June 1st

• Main Stage Upper Third Banner Ad (Video)

• File Type: .mp4 or google .mov
  • Aspect Ratio: 4:1
  • Size: 728px (w) x 208px (h)
  • This ad will display on the upper ⅓ portion of the main stage Portrait video displays.
  • Screen size: 11.48’ (w) x 13.1” (h)
  • Due: June 1st

Social Media

Please send camera ready content and caption information for social media posts at least 5 days before you want it posted. Please feel free to add or tag @sanfranciscopride as a collaborator for SF Pride sponsored events/activations. Collabs subject to approval.

facebook.com/sanfranciscopride

• Post Images
  • 720px, 960px, or 2048px wide
  • JPG Format, RGB Color, less than 15 MB

instagram.com/sanfranciscopride

• Images should be:
  • Ideal size is 2100px (w) x 2664px (h)

Inside Pride Assets

• Magazine Dimensions: 8.5 x 11 in
  • Full page Ad: 8 x 10.2 in, with bleed: 8.75 x 11.25 in
  • Half page horizontal Ad: 8 x 5.175 in, with bleed: 8.75 x 5.625 in
  • Half Page Vertical Ad:3.9 x 10.5 in, with bleed: 4.29 x 11.25 in
  • Quarter-page Ad: 3.6 x 4.8 in, no bleed
• Due: June 19th